JLL Adds Retail Tenant Representation Duo in Atlanta

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Sarah and Logan ComboJLL today announced the firm has hired Sarah Williams as a Senior Vice President and Logan Elder as a Senior Associate to grow the firm’s Southeast Retail practice. The addition of Williams and Elder is part of JLL’s strategic growth initiative to build a national retail brokerage business and follows other strategic hires in Washington D.C., New York and California. The duo will be based in Atlanta.

“Sarah and Logan are known for their deep knowledge of Atlanta’s submarkets and strong relationships throughout the Southeast. They bring with them a strong track-record of lease negotiations and will broaden and complement our platform of retail services in the market,” said John Bemis, Southeast Retail Market Lead, JLL.

JLL has been actively recruiting top retail brokerage talent around the nation, and has added more than 50 new retail experts to its team in the past year. Naveen Jaggi, President of Retail Brokerage, JLL, added, “Atlanta remains a crucial hub of the Southeast retail market, and the market’s retail vacancy rate is just below the historical average. We’re seeing the population influx revive retail sales, luring more retailers into the market. With Sarah and Logan on board we are better equipped to support our clients looking to expand in the Atlanta and across the entire sunbelt.”

Williams brings 13 years of experience to JLL. She previously served as Vice President at SRS, where she primarily focused on tenant representation for well-known retailers like TJX Companies, Carter’s Inc.,

United Healthcare, and AAA Auto Club. Prior to joining SRS, she was a commercial real estate paralegal who worked with major office, multifamily and retail developers. She graduated Wake Forest University and is an active member of the International Council of Shopping Centers (ICSC), the Atlanta Commercial Board of Realtors (ACBR) and the Young Council of Realtors (YCR). Williams has been recognized as a top producer in the Atlanta Million Dollar Club and SRS; has made the ACBR Million Dollar Club five years in a row (2010-2014) and was a CoStar Power Broker Winner (2010-2012).

Elder also comes to JLL from SRS, where she was an Associate representing retailers and restaurants throughout Georgia and the Southeast, including CycleBar, 18/8 Fine Mens Salon, Tropical Smoothie Cafe, and Total Nutrition. Prior to SRS she spent time with Post Properties as a leasing agent. She graduated from the University of Alabama and is involved in ICSC, ACBR and CREW Atlanta. She was also noted as a Rising Star by SRS.

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