Copa do Mundo and beyond: Brazilian retail surges
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Players from 32 countries are pouring into Brazil for a month-long contest of extraordinary soccer skill, known as the Copa do Mundo, the 2014 FIFA World Cup. Cheering them on will be an expected 3.7 million fans and tourists, adding an astonishing $3.3 billion USD ($6.7 billion Brazilian Real) to this nation’s economy. According to Brazil’s Ministry of Tourism, the average foreign visitor will attend four Copa do
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Categories: Americas Retail, Retailers, Tenant Representation and tagged Brazil, Copa do Mundo, JLL, Jones Lang, Nike, retailers, Vapiano, World Cup.