For the past 17 years, Jason Metz has been at the forefront of the brand experience revolution. He’s helped iconic brands including: Porsche, P&G, Adidas, IBM, Anheuser-Busch, Walmart, Forever21, Nokia, MillerCoors, Pizza Hut and Conde Nast create stronger, more rewarding and longer-lasting relationships with their consumers, resulting in significantly higher sales, profitability and market share.
They’re online, but they still like going to stores. They have money to spend but love coupons and promotions. Here’s how to navigate the retail preferences of the 18-34 crowd.
They may be young, with many life experiences still to come. But when it comes to spending habits and material addictions, retailers and retail landlords can’t afford… Read More