Tag Archives: Retail Experience

What shoppers want and how retailers can deliver

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New JLL and Big Red Rooster study creates benchmarks for in-store experiences and ranks the top retailers; Apple takes top spot

Creating brand affinity has always been a top priority for retailers, but now retailers need new ways to build shopper satisfaction in-store. What makes shoppers content from the moment they walk through the door all the way to their purchase? JLL and Big Red Rooster evaluated 100 stores and surveyed… Read More